Learning All The Skills of a Marketing Guru

When you are new to the world of digital marketing, there are a lot of vital skills you need to learn pretty quickly in order to do the job well!

SEO is one of the primary marketing tools for any online marketing agent, so learning the basics of search engine optimisation are important for your team.  SEO’s main part is the allocation of effective keywords which your site ranks for on search engines.  Once keywords are established, it is important to learn about how to establish high quality backlinks to your site, and create meaningful title and heading tags.  The heading tags actually have quite an impact on the ranking of your pages, so it is important to get these right.

Another aspect of digital marketing which is becoming more important in recent years is the impact of social media marketing.  Being clued up on using social networks like Facebook and Twitter are important for businesses.